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Senest opdateret 14. april

Marketing Management: A Relationship Approach

Af Svend Hollensen

på forlaget Financal Times Management, 2002

pris: 165 kr – stand: ★★★

Sideantal: 786
Indbinding: Softcover
Stand: Good
Marketing Management: A Relationship Approach takes the unique approach of linking relationship marketing to the traditional market planning models, which are used by most marketers today. The importance of the firm, not only to have good relationshi. Marketing Management: A Relationship Approach takes the unique approach of linking relationship marketing to the traditional market planning models, which are used by most marketers today. The importance of the firm, not only to have good relationshi

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